Value up Curation Corp

Overview

From the start of the
businessto growth
and expansion.

Value Up Curation is here with you.

01

Value Up Curation provides professional business curation services for enhancing corporate value.

We establish customized execution strategies tailored to the client’s performance creation through the implementation of value strategies, addressing past experiences, current challenges, and future-oriented directions.
02

Our approach is based on deep communication and thorough diagnosis, enabling us to clearly understand the client’s situation and provide accurate solutions to address it.
03

Value Up Curation supports clients in achieving their goals through insights and multivariate strategies. Going beyond basic consulting services, we closely integrate as a strategic department to drive the success of our clients together.
04

In particular, we utilize a data analysis-based collective intelligence archive to carry out curation aimed at enhancing corporate value.

This goes beyond simple information provision and serves as a key element in helping achieve tangible results.
05

As a trusted professional curation company for your successful business strategy, Value Up Curation is committed to making our clients' goals our own and striving for sustainable growth and innovation.

We specify the
performance creation
goals of businesses
through the
establishment of
multivariate strategies.

Market analysis

We understand the market environment through analysis of market trends, growth potential, and key competitors.

01
Customer requirements

We identify the needs, preferences, and behavior patterns of target customers to develop customized strategies.

02
Competitive analysis.

We analyze the strengths and weaknesses of competitors, market share, and strategies to identify differentiation points.

03
Internal resources

We evaluate the company's assets, personnel, technological capabilities, and financial status to establish actionable strategies.

04
External environment

We seek response measures to external changes by considering the relevant economic, political, social, and technological factors (PEST analysis).

05
Risk management

We identify potential risk factors and develop response strategies for them.

06
Performance indicators.

We establish KPIs (Key Performance Indicators) that measure the success of the strategy and continuously monitor progress.

07

CEO Greeting

Your success partner

Whatever you need, it’s on us!

Value Up Curation: Opening a New Horizon in Beauty and Healthcare!!

A specialized curation
company that helps
businesses grow

Value Up Curation Co., Ltd. is a company that leads innovation in the beauty and healthcare industries, dedicated to maximizing customer value based on the strategic meaning embedded in our name.

'Value Up' represents our firm commitment to enhancing our clients' competitiveness, while 'Curation' symbolizes our expertise in selecting and providing market trends and promising brands.

We are leading the convergence of the beauty and healthcare industries through the experience and expertise we have accumulated over many years in business consulting, brand development, marketing strategy formulation, and support for entering overseas markets. By collaborating with key industry networks such as the Korea Skincare Industry Association and the Korea-ASEAN Beauty Industry Exchange Council, we stay at the forefront of the latest market information and trends, actively discovering valuable brands and developing sales channels both domestically and internationally.

In particular, in response to the cosmeceutical trend, we are expanding the export of prescription drugs and medical devices through collaboration with pharmaceutical and life science manufacturers. Additionally, we are continuously exploring new business areas by manufacturing our own developed functional cosmetics through OEM methods and exporting them under official brands.

Value Up Curation prioritizes corporate innovation and strengthening competitiveness as the foremost tasks for the sustainable growth of the beauty and healthcare industries. We enhance brand value through differentiated technologies, products, and marketing strategies, taking the lead in creating new business opportunities.

Our goal is to support the growth and development of our clients. We ask for your interest and support in Value Up Curation's journey to open new industrial horizons with innovative business solutions.

CEO Lee Seok-won

Our Mission

Your Global Business Partner

The power of experiential thinking and acquired knowledge, the value of collective intelligence.

We provide the most innovative solutions through diverse perspectives and experiences.

"A trusted partner that innovates corporate value and drives sustainable growth."

Value Up Curation helps companies overcome the challenges they face and create new opportunities through data-driven intelligent curation services.

We make our clients' goals our own and provide tailored solutions through in-depth communication and thorough analysis.

Innovation.

We strengthen our clients' competitiveness through continuous change and development.
Trust

We build sustainable relationships through transparent and honest partnerships.
Expertise

We provide deep insights by collaborating with experts from various fields.
Sustainability

We aim for a business model that considers environmental and social responsibility.

Mission

Uncovering corporate potential and equipping businesses
with the capacity to grow is the mission and win-win strategy of Value Up Curation.

Our Strengths

Specialized manpower curation
for real-time O2O matching by job role

Experience differentiated services that generate results through the best expert infrastructure provided by Value Up Curation

Value innovation-centered
curation services

Unlike traditional management, marketing promotion, and brand strategy consulting services, Value Up Curation offers curation services focused on value innovation for sustainable growth and innovation in businesses.

We go beyond simply providing information and present customized solutions that align with our clients' unique values and goals.
Data-driven intelligent
curation system

To adapt to the rapidly changing trends in the digital environment, we operate an intelligent curation system utilizing the latest data analysis technologies.

This allows us to analyze our clients' situations and market environments in real time, establish optimal strategies, and strengthen competitiveness.
Multivariate approach

Our curation services comprehensively consider various variables and factors to present more refined and effective strategies.

This goes beyond simple consulting services and is based on a deep understanding of the complex business environment.
Continuous feedback
and improvement

Value Up Curation reflects continuous feedback through close communication with clients and adjusts strategies in real time.

This enables a flexible and adaptive approach to achieving clients' goals.
Professional
curator network

We actively leverage optimal expert matching tailored to our clients' needs by collaborating with professional curators from various fields.

This allows us to provide deep insights that are suited to the unique needs of each company.

Curation Process

Systematic curation framework process

We present alternative solution proposals in an efficient and innovative manner.

Based on our extensive experience and diverse network of professional curators, we support companies in building lasting trust and conducting optimized management activities.

We collaborate on tasks that align with performance goals and respond swiftly to essential management activities aimed at achieving the company's objectives.

To this end, we provide diagnostic and analytical services tailored to short-term, medium-term, and long-term plans, as well as expert matching services. We are committed to maximizing value innovation and strengthening competitiveness for companies through curation solutions suitable for the digital environment.

Value Up Curation Curation Support Service Process

01

Data collection/analysis
02

Curator monitoring
03

Presentation of alternatives and methodologies
04

Growth facilitation management

Man Power

The core manpower of Value Up Curation is
a combination of expertise and passion.

Value Up Curation provides innovative and effective solutions through a team of experts from various fields.

Each team member supports the achievement of client goals based on in-depth knowledge and extensive experience,
creating synergy through collaboration.

Our core manpower is a strong partner for the success of our clients.

Professional curator

All

Business Strategy
Business Curation
CEO Kevin.Lee(MASTER)

Business Strategy / Risk Management
New Business Planning / BM / IR
International Business Planning
Negotiation | Startup / Master Plan
Brand Strategy / Management

Sustainable Management / Strategic Framework
OKR & KPI Framework/Execution Action Plan
Corporate Value Innovation Methodology
Export/Import & Logistics System Establishment
Global Market Strategy & Negotiation
New Business Model Development
Digital Platform Business Strategy Planning
Business Strategy
Brand Growth Curation
김선호(MASTER)

브랜드 전략 / 브랜드 리테이너 / 콘텐츠 시스템 / AI 비즈니스 구축 | AI·3D 크리에이티브 프로덕션 / 브랜드필름 / 광고 / 숏폼 / IP 콘텐츠

-브랜드 성장 전략 및 비즈니스 모델 구축
-브랜드 리테이너 운영 시스템 설계
-AI·3D 기반 크리에이티브 제작
-콘텐츠 마케팅 및 퍼포먼스 크리에이티브
-AI 콘텐츠 자동화 시스템 구축
-브랜드 자산(Contents Asset) 설계 및 확장
-브랜드 런칭부터 운영까지 Growth Pipeline 구축
Business Strategy
IoT & Smart Control System Curation Technical Director 이상준 (MASTER)

IoT & Smart Control System Curation | 센서/엣지디바이스 ㅣ 클라우드통합관제 | 임베디드/디바이스통신 ㅣ AI모니터링

-실시간 IoT데이터 수집체계 구축
-스마트팜/산업현장 통합 관제 플랫폼 설계·운영
-클라우드 기반 대시보드/앱/API 통합 개발
-Android 보드·Embedded Linux 제어 시스템 개발
-MQTT/소켓 통신 기반 디바이스-클라우드 연동 설계
-AI 모니터링 알고리즘 적용 관제시스템 구현
-정부 R&D 과제 기획 및 IoT 인프라 구축 총괄
Business Strategy
이슈매니지먼트 언론홍보 Curation
김일진 (MASTER)

위기관리 및 미디어 커뮤니케이션 | 전략적 PR실행 및 관리 | 언론 환경 모니터링 분석 | 미디어 트레이닝 컨설팅 | 이슈매니지먼트

-기업 PR 포인트 발굴 및 차별화 전략 제시
-전방위 언론홍보 전략 수립 및 실행 액션플래닝
-PR 콘텐츠(보도자료, 기고문 등) 기획 및 제작
-프레스킷(Press Kit) 기획 및 제작 대행
-실시간 언론 모니터링 및 선제적 리스크 관리
-효과적인 언론사 대응 및 미디어 관계 구축
-이슈 발생 시, 위기 커뮤니케이션 전략 수립 및 실행
Business Strategy
수출입 무역/관세 Curation
최기운 (Master)

수출입통관/관세환급 | FTA | 무역컨설팅
종합심사/검역대행 | 기업심사/리스크진단/사후관리 | 행정쟁송

-수출입물품 품목분류/품목분류 사전심사 대행
-FTA협정세율 적용/원산지증명서 요건 검토
-수출입 검사 입회/전국 통관 및 물류 네트워크 지원
-법정기간관리(수출적재기한/재수출이행기한)
-수출입관련 서류관리
-포워더/보세창고/운송업체 업무협조대행
Business Strategy
특허/지적재산권 Curation
변리사 김성수

특허,실용신안,상표,디자인출원 | 심판/소송대리
가치평가 | 선행/무효조사 및 침해판단
기업 지식재산권 인프라 구축

-선행기술조사 및 분석/ 특허출원 및 등록
-선행상표조사 및 분석/ 상표출원 및 등록
-선행디자인조사 및 분석/ 디자인출원 및 등록
-특허가치평가, 라이센싱, 기술이전 등의 자문
-특허관련 심판 및 소송업무/ 침해에 대한 자문
-해외출원 지원/ 수출바우처 지원
Business Strategy
인증/자격 심사 Curation
Master 안정철

미국FDA 대응 | SMART HACCP심사/기술지도/HACCP교육 | 해외작업장 현지실사
GMP 인허가(신규/변경)

- 식품 및 축산물 HACCP 심사 컨설팅
- 식품 및 축산물 인허가 컨설팅
- 현장 맞춤형 HACCP 교육
- 해외 제조업소 및 해외작업장 실사 대비 컨설팅
- 국제개발협력(ODA) 현지교육 관리
- 미국 FDA 대응 [FSMA] PCQI 예방 관리
Business Strategy
China-파트장/경영학MBA박사과정
Master 차선회

중국 글로벌 비즈니스 스케일업 | 해외 지사 설립, 운영/현지인프라구축 | 크로스보더채널/이커머스 확장

-글로벌/IT산업통상 실무와 성장자문
-제품 생산 프로젝트 관리
-중화권(화남) 시장 진출큐레이션
-현지 마케팅 전략 커뮤니케이션
-수출바우처 연계 비즈니스 매칭
-중국 비즈니스 스케일업
Business Strategy
O‘zbekiston - 파트장
아지즈벡(Azizbek) CURATOR

중앙아시아 진출 전략 | 수출입 비즈니스
K-Beauty 유통 | 마케팅&현지화 전략
B2B Partnership 구축

- 중앙아시아 시장 진출 전략 수립 및 실행
- 현지 유통망 발굴 / 브랜드 런칭 프로젝트 운영
- K-뷰티 및 웰니스 제품 유통 구조·트렌드 분석
- 인허가 및 물류 프로세스 대행
- 현지 마케팅 및 브랜드 커뮤니케이션
- 수출바우처 연계 비즈니스 매칭
Business Strategy
Japan - 파트장
야스다 가즈꼬(Yasuda Kazuko) CURATOR

일본 시장 진출 전략 | K-뷰티 수출 큐레이션
신규 브랜드 런칭 | 일본 소비 시장 분석
비즈니스 현지화

- 일본 시장 진출 전략 수립 및 실행
- 브랜드 런칭 컨설팅 및 프로젝트 관리
- 일본 시장 트렌드 및 소비자 분석
- 일본 현지 파트너십 구축 및 네트워킹
- 수출입 및 인허가 프로세스 대행
- 현지 마케팅 및 커뮤니케이션 전략
Business Strategy
Vietnam - 파트장
이세영(Dang Thi Anh Tuyet) CURATOR

베트남 시장 진출 전략 | K-뷰티 수출 큐레이션
베트남 바이어 교섭 | 베트남 소비 시장 분석
베트남어 통번역

- 베트남 시장 진출 전략 수립 및 실행
- 현지 유통망 발굴 / 협상 프로젝트 관리
- 베트남 시장 트렌드 및 소비자 분석
- 베트남 현지 인허가 프로세스 대행
- 현지 마케팅 및 커뮤니케이션 전략
- 전시 행사 서포트 및 쇼룸 운영관리
Business Strategy
USA - Master curator
(Brian Joon Park) CURATOR

미국 시장 진출 전략 | 미국 수출전략 큐레이션
미국 현지 리서치 대행 | 미국 시장 진출
FDD등록업무 대행

- 미국 현지 시장조사 테스트
- 미국 현지 제품 홍보 / 특허 등록 / 인허가 지원
- 미국 현지 수출 및 거래 업무 협력
- 미국 바이어 발굴 및 매칭 협력
- 현지 법인 설립 및 투자 지원
- 미국내 프랜차이즈 사업 진출 컨설팅
Business Strategy
Mongolia - 파트장
바야르마(Болор Баярмаа) CURATOR

몽골 시장 진출 전략 | 헬스케어-K뷰티 큐레이션
기업간 교류 협력 | 몽골 소비 시장 분석
비즈니스 현지화

- 몽골 시장 진출 전략 수립 및 실행
- 브랜드 런칭 컨설팅 및 프로젝트 관리
- 몽골 시장 트렌드 및 소비자 분석
- 몽골 현지 파트너십 구축 및 네트워킹
- 수출입 및 인허가 프로세스 대행
- 현지 마케팅 및 커뮤니케이션 전략